Three services, one focus: more enquiries.
Everything I offer is chosen because of how it affects enquiries. Nothing else makes the list.
Many websites are built around how they look. I build around how they perform. Every layout, every page structure, and every line of copy is filtered through one question: does this make it more likely that a visitor gets in touch?
I build from scratch — no templates, no page builders. The result is a fast, focused website built specifically for your business and your audience.
- Design built around your specific business, audience, and goals
- Conversion-focused structure and user journey
- Mobile-first, fast-loading, and technically clean
- Clear calls-to-action on every key page
- Built for easy handover to WordPress or your preferred CMS
SEO for service businesses isn't about chasing rankings. It's about showing up when someone is actively looking for what you do — and giving them a clear reason to choose you over the next result.
GEO (Generative Engine Optimisation) can help search and AI systems understand and represent your business more accurately in AI-generated responses — another potential discovery surface before a client reaches your website. Visibility, inclusion, and citations are never guaranteed.
- Local SEO structured around high-intent search terms
- On-page optimisation aligned with search intent
- Google Business Profile setup and optimisation
- GEO: content structured for clearer interpretation by search and AI systems
- Technical SEO foundations built into every site
Paid search can be one of the fastest ways to create visibility and enquiries — when it's set up correctly. Many campaigns aren't. They optimise for clicks and impressions rather than the thing that matters most: someone getting in touch.
I build campaigns around enquiries, not vanity metrics. Every element — keywords, ad copy, landing page, bid strategy — is set up to turn search intent into a real conversation.
- Keyword selection focused on people ready to enquire
- Ad copy written to qualify and attract the right clients
- Landing pages aligned with each campaign's intent
- Conversion tracking set up from day one
- Ongoing optimisation to reduce cost per enquiry
All three services work together.
A well-structured website is built to convert the visitors you already have. SEO can build a stream of high-intent traffic over time. Google Ads can bring enquiries while that organic presence grows. Each service is designed to strengthen the others.
You don't need all three from the start. But they're designed to work together as your presence grows.
Choose the right starting point.
Every project is scoped to your specific situation. These packages give you a clear idea of what's involved at each level.
Starter
Starter Package
Perfect for small local businesses that need a professional, conversion-ready website from scratch.
- 3–5 page responsive website
- Basic SEO setup (meta tags, schema, sitemap)
- Contact form integration
- Google Analytics setup
- Mobile optimised
- 1 revision round
Delivery: 2 weeks
Discuss This PackageGrowth
Growth Package
For businesses ready to grow online — more pages, real SEO, and a system built to generate enquiries.
- 5–10 pages
- SEO strategy + on-page optimisation
- Google Business Profile setup
- 2 SEO landing pages
- Speed optimisation
- Schema markup
- Copywriting included
- 2 revision rounds
Delivery: 3–4 weeks
Discuss This PackageLead Engine
Lead Engine
For businesses serious about leads and growth — everything in Growth, plus paid search and conversion tracking.
- Everything in Growth
- Google Ads setup & management
- Conversion tracking
- A/B test landing page
- Monthly performance report
- CTA optimisation
Delivery: 4–6 weeks
Discuss This PackageNot sure which service you need?
Tell me about your business and where things aren't working. I'll give you an honest assessment of what I'd recommend — and why.